Have you ever wondered what goes on in the minds of the AVRE founders? This week, we were lucky enough to be able to conduct an interview with AVRE founders and sisters Julie Kuo and Connie Kuo. Read on to find out about some new AVRE designs and Connie and Julie’s go-to pairs of AVRE shoes!
- How did you create the name AVRE? What can you share about the process in selecting these four powerful words? What do these values mean to you?
Connie: AVRE is an acronym that really embodies Julie and I as individuals and as a unit. We wanted to take what attributes represent Julie and I best and that became AVRE (authentic, versatile, responsible, empowered). All women are AVRE in some shape or form, it’s just seeing how they identify to it in how it translates to their own life.
Julie: Both Connie and I are strong, independent individuals, yet we are both very different in how we carry ourselves. That is the beauty of being an AVRE woman. We all embody these qualities and we showcase them all distinctly and differently. By living and following these four words we feel you are living your truest potential and achieve fulfillment with oneself.
- What can you share about upcoming/new AVRE designs or collections?
Connie: One of the main focuses on the new collection was how to improve our sustainable efforts. We’ve been working hard to incorporate new materials to aid in achieving our goal of minimizing waste and helping our planet.
Julie: We will have new color-ways added to some of our crowd favorites. Keep and eye out for them to show up in the upcoming season.
- What does sustainability mean to you and how do you incorporate it into your daily life?
Julie: Sustainability is being aware of how our everyday actions affect the planet and understanding that we can all make changes that will protect our planet even in the smallest ways. Knowing that even the simple acts such as replacing plastic straws with aluminum straws, carrying lunch in a reusable container, reducing single use plastic, if all done collectively by the community, can be impactful in reducing waste and helping our planet.
Connie: We are always striving to be more sustainable with the purpose of Recycling, Reducing, Reusing. The idea is to have as little waste as possible. That is why our signature threads are made out of recycled water bottles to help keep waste out of our oceans. Our innovative 3D knit-to-shape technology has led us to reduce and minimize our production waste more than the standard industry cut to sew production practices. Our shoes, designed and built with durability in mind, go beyond the functionality of an ordinary shoe. All of our products are machine washable with the intention of being continuously worn and reused.
- What is your go-to pair of AVRE shoes and what is your favorite way to style it?
Julie: My go-to pair has to be the Infinity Glide in white and black. This style offers elegance, comfort yet is very fashion forward trendy. It is also very versatile in being able to wear dressed up or down.
Connie: My go-to pair is our AVRE Infinity Glide. She was my first AVRE design baby. Because of that initial design and development process, she will always be my favorite because that’s when I knew we had something special on our hands.
- Who inspires you every day?
Julie: My kids inspire me every day. They motivate me to do better not only for them but for myself. In order for me to be the best mom, I have to be the best version of myself. That is why I strive to be Authentic, Versatile, Responsible and Empowered in how I live my life.
Connie: My family and loved ones. At the end of the day, they have been my foundation and have always believed in me. They inspire me to be the best authentic version of myself so we can all succeed together as a unit.
As you can see from their answers, these two women are strong, independent, and dedicated to making the world a better place, one AVRE shoe at a time! Hopefully you enjoyed this insider sneak peek into the minds of sisters and AVRE founders Julie and Connie Kuo. What kind of questions would you like to ask them next time?